# RAMMP

> RAMMP is a brand-trust diagnostic platform. It scans a website the way an AI does, scores where trust breaks across the buying journey using the patented ADORE Process™, and shows the highest-impact fixes — so you get chosen by AI and by humans. Tagline: Scan. Score. Fix.

RAMMP measures trust across six milestones of the buying journey (Marketing, Branding, Website, Commitment, Onboarding, Pricing) and returns a Brand Trust Score out of 100 plus a ranked list of fixes. You can fix the leaks yourself (DIY), hand them to a RAMMP Agent, or license the engine into your own product. Free scan, 30 seconds, no login. Built on 1,024+ diagnostics and six years of behavioural data; tied to $100M+ in revenue uplift across 200+ businesses.

## Start here
- [Scan your site — free (RAMMP Web Dude)](https://www.rammp.com/rammp-web-dude): 30-second free scan that finds your trust leaks, no login.
- [How RAMMP works](https://www.rammp.com/how-rammp-works): the science — how the ADORE Process™ scores trust across the buying journey.
- [Pricing](https://www.rammp.com/pricing): Web Dude (free) · DIY ($49/mo) · RAMMP Agent (from $499/mo) · Licensing (POA).

## Products
- [DIY](https://www.rammp.com/diy): find the leaks and fix them yourself with a guided, ROI-ranked playbook ($49/mo).
- [RAMMP Agent](https://www.rammp.com/agent): an agent that monitors your site, prepares fixes, emails you, and ships on your approval (from $499/mo).
- [Licensing](https://www.rammp.com/licensing): run the RAMMP diagnostic inside your own product or practice; free MCP connector to start.
- [MCP Connector](https://www.rammp.com/mcp): plug the patented RAMMP diagnostic into your own AI tools — free to install.

## The science
- [The ADORE Process™](https://www.rammp.com/standards/adore-process): the six-milestone framework for diagnosing buyer trust.
- [Brand Trust Score](https://www.rammp.com/standards/buyer-trust-score): a score out of 100 for how much a buyer can trust a brand across the journey.
- [Trust Checkpoints](https://www.rammp.com/standards/trust-checkpoints): the checkpoints scored at each milestone.
- [Marketing Due Diligence](https://www.rammp.com/standards/marketing-due-diligence): test marketing before you spend.
- [RAMMP Standards (overview)](https://www.rammp.com/standards): the full standards library.

## Proof
- [kindSIGHT — +547% website bookings in 3 months](https://www.rammp.com/blog/kindsight-increases-sign-ups-by-547-percent)
- [PocketSmith — +138% monthly net payers](https://www.rammp.com/blog/how-a-few-simple-ux-changes-increased-monthly-net-payer-gain-by-138-for-pocketsmith)
- [Quipcheck — +300% sign-ups (B2B SaaS)](https://www.rammp.com/blog/b2b-saas-books-more-demos-quipcheck)
- [NextMinute — website exits cut from 47% to 27%](https://www.rammp.com/blog/how-nextminute-reduced-website-exits-by-170-by-creating-a-smoother-journey-to-sign-up)

## About
- [Dr Anna Harrison (founder)](https://www.rammp.com/anna): RAMMP's founder; behavioural-science background. Also https://www.annaharrison.com
- [Digital Brand Romance (the book)](https://www.rammp.com/digital-brand-romance): the book behind the method, by Dr Anna Harrison.
- [Press](https://www.rammp.com/press): RAMMP and Dr Anna Harrison in Forbes, Mi3, TechWeek and more.
- [Insights / blog](https://www.rammp.com/blog): articles on trust, AEO, and the ADORE milestones.

## Optional
- [Privacy](https://www.rammp.com/privacy)
- [Terms of Use](https://www.rammp.com/terms)